“Your ideas present a clear, direct methodology we can—and will—use to show our end user how to maximize their dollars and make the right choice for our environment at the same time. ”

A TESTIMONIAL FROM UNIVERSITY OF CALIFORNIA, SANTA CRUZ PURCHASING DEPARTMENT

“I don’t see the downside. I know folks say there will be some kind of economic tax. … I’m not sure anyone who worries about that has done the full analysis.”

Lorraine Bolsinger, the executive in charge of GE’s Ecomagination Initiative.

“Some local officials are betting there is revenue in a forest resource that few appreciated before: the ability of trees to absorb carbon dioxide, a heat-trapping gas that can contribute to global warming.”

NY Times, March 28, 2009

“Saving the world and making a profit is not an either/or proposition.”

Bob Willard, a former IBM(Research) executive and author of The Sustainability Advantage
 

Cogeneration

Cogeneration, or combined heat and power, is the use of a power station, usually a turbine, to simultaneously generate both electricity and usable heat. Conventional power plants are not capable of effectively using heat that is produced as a byproduct of electricity generation. Cogeneration captures the heat by-product for domestic or industrial heating purposes. This usually occurs very close to the plant or in district heating systems, which are common in Scandinavian countries. Heat can also be used in absorption chillers for cooling purposes. Cogeneration increases the efficiency of fuel consumption and is valuable method of reducing carbon emissions.

Roots